UFC GYM increases footprint in the Middle East with new location in Bahrain

UFC GYM® today announced the continued expansion of its global footprint into the Middle East with the opening of a new signature gym in Bahrain. Located at Third Floor, Al Raya Mall, Building 517, Road 2408, Block 324, Juffair, the Kingdom of Bahrain’s first-ever new gym will celebrate its grand opening in September and serve as the second of five locations slated to debut throughout the region in the next year.

“Since opening the first UFC GYM – Middle East location in Dubai last year, we’ve received tremendous positive feedback from our membership community that has paved the way for our impending new franchise,” UFC GYM President Adam Sedlack said. “We’re excited to build on this momentum by providing fitness enthusiasts in Bahrain with a new way to TRAIN DIFFERENT®, while striving to achieve their individual goals.”

Since debuting in 2009, UFC GYM has opened more than 135 locations throughout the United States, Australia, Bahrain, Canada, Oman, Philippines, South America, Taiwan, Vietnam and the United Arab Emirates. The fitness franchise has continued to grow at a rapid pace with more than 50 locations opening in the past two years and over 50 gyms expected to open in the next year.

“UFC GYM provides anyone, regardless of age or fitness level, the resources to improve their health by using various fitness techniques and disciplines in a group or individual environment,” UFC GYM – Middle East Chief Executive Officer Hamad Al Sayer said. “Our unique training experience has invigorated our residents and we look forward to continuing our expansion to make our locations the most preferred fitness destinations throughout the Middle East.”

Offering a full-range of functional fitness classes, group and private MMA training, group fitness, personal and group dynamic performance-based training, plus MMA youth programming, UFC GYM creates training programs to fit all ages and fitness levels. UFC GYM programming has been developed through exclusive access to the training regimens of internationally-acclaimed UFC® athletes, providing members with everything they need for the entire family to move, get fit and live a healthy life.

“UFC has a tremendous fan base across the Middle East and we’re excited that UFC GYM will bring its unique training methods to this market,” UFC Senior Vice President of International and Content Joe Carr said. “UFC GYM is a perfect brand extension of our organization that helps introduce the sport and values of mixed martial arts to audiences of all ages.”

Membership includes unlimited access to UFC’s world-famous Octagon® and signature classes such as Daily Ultimate Training® (DUT®), TRX®, Muay Thai, Brazilian jiu-jitsu, kickboxing, boxing, mixed martial arts conditioning, women’s self-defense, as well as popular group fitness classes.

In addition to the corporate owned signature clubs, UFC GYM also offers the unique opportunity to own and operate a UFC GYM franchise domestically and internationally. For franchise information, visit www.ufcgym.com/franchising.